Business Models & Strategic innovation

Business models need to evolve with market changes.

Customer expectations, demographics, technologies, trends, channels … these factors are dynamic and require continual attention. Which are growth opportunities for your business?

A sustainable business model has 12 key ingredients working in alignment.

If you think you need to rebrand, create a new marketing plan, update your product, reframe your value proposition, or find new revenue streams then you need to evaluate and probably update key aspects of your business model.

See opportunities for improvement

The Business Model Blueprint by Align provides an easy snapshot of whether key parts of a business are working in alignment and where opportunities exist. The blueprint will enable you to quickly target areas for strategic improvement and innovation or sketch out potential new business models.

Looking for new opportunities?

Growth starts with
Strategic Innovation

Lead with confidence as you proactively turn market changes into business opportunities. For your company, growth might come from a refreshed value proposition, enhanced customer experience, new channels, new customer segments, new revenue streams, new types of strategic partners, or new ways of operating.

Your company may not need to totally reinvent itself. But to stay relevant and win with customers your products and services need to match the market needs in a profitable way. To do that, something in your business model may call for strategic innovation.

Strategic Innovation creates more resilient business models.

Strategic innovation is a process of understanding gaps, generating ideas, putting plans into action, and measuring incremental progress of new initiatives.

Learn more about the 4 I’s of Strategic Innovation.